Pepsi MAX & Jeff Gordon Present: Test Drive (2013)
Pepsi MAX & Jeff Gordon Present: Test Drive is a 2013 short film produced by Gifted Youth, a division of Funny or Die. The film was directed by Peter Atencio and stars NASCAR driver Jeff Gordon. The film served as part of a viral marketing advertising campaign to promote Pepsi Max. The film was released through Pepsi's YouTube channel on March 12, 2013. It quickly became a viral video, and has earned more than 41 million views on YouTube as of March 2014. The film was shortened into a television advertisement which aired in North America during the 2013 NASCAR Sprint Cup Series season.
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